Michael Ozard, Production Director, Sydney
An expert in consumer engagement and brand activation, Michael specialises in sponsorship and brand activation, experiential, risk management, talent negotiations, event and project management.
Joining Mango in early 2009, Michael became instrumental in rolling out integrated experiential campaigns within the DDB Group network. Work includes the underground youth campaign for Telstra, which saw a fleet of fully ‘pimped-out’ Cabbie-Oke cabs cruising nightlife locations in Sydney and Melbourne. The campaign included specially outfitted with karaoke machines in disco ambiance so you can sing & record a video clip that will be posted to YouTube for a chance to win great prizes.
Michael has also worked on award winning campaigns for global brands, including Volkswagen, Tourism Australia, Sony PlayStation, Cloudy Bay, V Energy Drink and Fisher-Price.